We carried out a complete redesign of the website, creating a modern, visually appealing layout tailored to showcase the essence of Šmid Winery. The new design is fully responsive, ensuring an optimal user experience across all devices, from desktops to tablets and smartphones.

The previous website lacked an online shopping feature, so we implemented a comprehensive e-commerce solution. Customers can now browse and purchase products directly through the website. Each product includes a detailed description, providing all the necessary information to enhance the shopping experience.

Šmid Winery did not have any legal documents in place, such as Terms of Use, Privacy Policy, Refund Policy, Shipping Policy, or Cookie Policy. We created and implemented these essential documents to ensure compliance with legal standards and to build trust with customers by providing transparent and clear information.

We optimized the website with proper SEO strategies and implemented detailed metadata. These enhancements improve the website’s search engine rankings and ensure its relevance, making it easier for potential customers to find Šmid Winery online.

The website is now equipped with a blogging platform, enabling the creation of engaging blog posts. This feature is designed to enhance search engine visibility, attract potential customers, and strengthen Šmid Winery’s online presence through valuable content.

Aim to develop a comprehensive marketing strategy to further enhance Šmid Winery's online presence. This includes targeted campaigns, social media integration, and data-driven insights to attract new customers, engage the audience, and build lasting brand loyalty.

The focus is on developing a comprehensive content strategy that balances informative and entertaining material for wine enthusiasts. The content includes engaging articles, tips, and behind-the-scenes stories, designed to connect with the audience, highlight the brand’s passion for winemaking, and foster a loyal community.

The focus is on selecting the right social media platforms and creating tailored content for different target audiences across each platform. By understanding the unique characteristics of each network, the strategy aims to engage users with a variety of content styles and formats, ensuring the message resonates with each specific group. This approach helps to build a strong, diversified online presence.

The advertising campaign strategy focuses on creating targeted, data-driven ads to reach specific customer segments. By leveraging various online platforms, the goal is to increase brand visibility, drive traffic to the website, and ultimately boost sales. The campaigns will be continuously optimized based on performance metrics to ensure maximum effectiveness and return on investment.